Our Brilliance
We help young professionals, emerging leaders and business developers unlock and generate their brilliance, transforming themselves and their workplaces.
Our Business
GEN-b Ltd are a UK based consulting, training and coaching provider to businesses and individuals.
We provide services to all sectors including general insurance, technology and other professional and financial services businesses across the UK.
Our Belief
“In every person lies untapped brilliance.
It doesn’t need to be taught, it needs to be inspired, supported and trusted.
When individuals and businesses unlock their innate potential, they begin to generate their brilliance, transforming themselves and their workplaces.” – B Darlington
Our Basis
As Generation Beta enters a post-2025 digital world, we recognise the growing contrast between traditional workplace norms and the fresh expectations, choices, and skills of younger professionals entering the workforce.
Encouraging balance and brilliance through the generations is our mission, to generate brilliance in talent attraction, development, and retention that will help industries evolve and future-proof their growth.
Two generations
One brilliant mission
As mother and daughter we’ve navigated life from a place of mutual respect and understanding.
Barbara Darlington | MD & Brilliance Coach
Our founder B Darlington has over 20 years of experience in business development and senior leadership roles in the insurance, professional services and technology sectors.
Rosie Miller | Head of Brilliance Operations
With years of experience in customer service and business administration, Rosie’s ambition is to ensure our business operations reflect the excellence and brilliance we aim to equip and inspire in others and manage all of our operations brilliantly.
Our Approach
Our RATE Yourself to Brilliance model is at the heart of everything we do.
It’s at the core of brilliance and self-mastery.
The RATE Yourself model
Our RATE Yourself to Brilliance model is at the heart of everything we do.
It’s at the core of brilliance and self-mastery.
Our Responsibility
We see it as our responsibility to share and give back in any way that we can.
We believe that every young person deserves the opportunity to take hold of their future, to learn and adapt, and to become who they aspire to be. ​
We proudly dedicate a minimum of 10% of our time and 100% of our resources to supporting young people in schools, colleges and recruitment centres in unlocking and generating their brilliance.
Are you ready to begin generating your brilliance?
See yourself differently.
Understand what drives you.
Turn insight into impact.
Start generating your brilliance today and unlock the potential from within.
Ready to unlock your brilliance?
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Request your free brilliance discovery call at your preferred date and time using our enquiry form or by calling 0791 808 4913.
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We’ll confirm your appointment with you and send you a Teams call calendar invite.
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Our discovery call will help us understand your business or individual goals and create a tailored plan to unlock and generate your brilliance.
