Our
As Generation Beta ‘Gen B’ enters a post-2025 digital world, we recognise the growing contrast between traditional workplace norms and the fresh expectations, choices, and skills of younger professionals entering the workforce.
Encouraging balance and brilliance through the generations is our mission, to generate brilliance in talent attraction, development, and retention that will help industries evolve and future-proof their growth.
We champion Generational Intelligence ‘GQ’ and developing self-aware leaders from the very start of their careers.
Our
“In every person lies untapped and unidentified brilliance.
It doesn’t need to be taught, it needs to be inspired, supported and trusted.
When individuals and businesses unlock their innate potential, they begin to generate their brilliance, transforming themselves and their workplaces.” – B Darlington
Our
GEN-b Ltd are a UK based consulting, training and coaching provider to businesses and individuals.
We provide services to all sectors including legal, insurance, technology and other professional and financial services businesses across the UK.
Supporting the generations
Generations don’t need to compete… they need to understand each other. Generational Intelligence ‘GQ’ is the next leadership intelligence.Â
We help bridge the perceived gap, turning the vital differences generations have into a collective brilliance within their organisation to support a future we build together.
Founder | MD & Brilliance Coach
Our founder B Darlington has over 20 years of experience in business development and senior leadership roles in the insurance, professional services and technology sectors.
Behavioural Science Specialist | Associate Consultant
Our Specialist Associate Consultant Paul Snell has over 30 years in senior leadership roles in the world of technology within the TV and film industry.
Our
Our RATE Yourself to Brilliance model is at the heart of everything we do. It’s at the core of brilliance and self-mastery.
The RATE Yourself model
Deeply rooted to the well known ‘Conscious Competency’ learning model for accountability and continuous improvement.
Are you ready to begin geneRATEing your brilliance?
See yourself differently. Understand what drives you. Turn insight into impactful transformation.
Ready to unlock your brilliance?
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Request your free brilliance discovery call at your preferred date and time using our enquiry form or by calling 0791 808 4913.
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We’ll confirm your appointment with you and send you a Teams call calendar invite.
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Our discovery call will help us understand your business or individual goals and create a tailored plan to unlock and generate your brilliance.
