Our
We are a UK based strategic partner to businesses that want to grow, brilliantly.
We provide transformational sales operations and people and culture solutions.
Our
GEN-b started with one simple belief… brilliance exists in every person, team and business.
What’s often missing isn’t talent or intent, it’s the space and support to perform at your brilliant best… not your comfortable one. That gap is what GEN-b exists to close.Â
Our
“In every person lies untapped and unidentified brilliance.
It doesn’t need to be taught, it needs to be inspired, supported and trusted.
When individuals and businesses unlock their innate potential, they begin to generate their brilliance, transforming themselves and their workplaces.” – B Darlington
Our
Our RATE Yourself to Brilliance operating system is at the heart of everything we do. It’s at the core of brilliance and self-mastery.
It stands for Recognise, Aspire, Transform and Embody
Deeply rooted to the well known ‘Conscious Competency’ learning model for accountability and continuous improvement.
Recognise - What is in your way?
Understand what’s holding you back.
Become aware of the internal and external factors influencing your current state. Potential limiting beliefs, choices, habits, frictions, challenges or outdated goals.
Aspire - What do you truly want?
Understand what you want and why it matters to you.
Clarify your goals and what truly matters. Be clear about what you want and why that is is important to you. Let your why fuel your ambition with intention.
Transform - How will you make the shift?
Decide what you can and will do to take deliberate steps forwards. Adjust mindset, actions, and your environment to support your growth and realise your goals.
Embody - How will you show up and stay accountable?
GeneRATE your brilliance through consistent action.Â
Show up as the version of you who owns your outcome. Exercise your transformation steps. Brilliance is not a one-time act; it’s a way of being.Â
Founder | MD & Brilliance Coach
Our founder B Darlington has over 20 years of experience in business development and senior leadership roles in sales, sales operations and marketing in the insurance, professional services and technology sectors.
Behavioural Specialist | Accociate Consultant
Our specialist Associate Consultant Paul Snell has over 30 years in senior leadership roles in the world of technology within the TV and film industry.
the generations
Generations don’t need to compete… they need to understand each other. Generational Intelligence ‘GQ’ is the next leadership intelligence.Â
We help bridge the perceived gap, turning the vital differences generations have into a collective brilliance within their organisation to support a future we build together.
What is
GEN-b’s definition of Generational Intelligence…
The ability to recognise, understand and adapt to generational differences in thinking, behaviour and expectations to improve communication, performance and relationships at work.Â
Are you ready to start geneRATEing your brilliance?
Ready to unlock your brilliance?
01
Request your free brilliance discovery call at your preferred date and time using our enquiry form or by calling 0791 808 4913.
02
We’ll confirm your appointment with you and send you a Teams call calendar invite.
03
Our discovery call will help us understand your business or individual goals and create a tailored plan to unlock and generate your brilliance.
